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As demand for meltblown in face masks and respirators softens, nonwovens producers look to filtration, sorbents, wipes and other areas for growth
March 3, 2023
By: Tara Olivo
Associate Editor at Nonwovens Industry
Following an unprecedented rate of investment in meltblown nonwovens around the globe in 2020-2021 due to a need for face mask and respirator materials during the height of the coronavirus pandemic, this nonwovens market has returned to a point of normalcy. As requirements for face coverings in public places have dwindled, demand for these materials in this market have dropped. Today, as nonwovens manufacturers deal with a significant oversupply, they’re looking to applications like filtration, wipes, sorbents and other areas to use this excess supply. “New meltblown investments were installed by multiple suppliers over the last 24 months across the globe,” says Matt Kocian, director, Product Management, Berry Global. “The new capacity, coupled with decreasing PPE use post-pandemic, has created a state of oversupply in the meltblown market. Global supply chain challenges shifted a preference to in-region supply. We have seen improvement in the cost and lead-time for ocean bound freight, but are still seeing a preference from our customers for in-region material supply with residual concerns of unpredictable events driving supply disruptions.” According to provisional data from a forthcoming Smithers study—The Future of Meltblown Nonwovens to 2028—consumption of meltblown nonwovens will reach a projected 253,500 tons in 2023; equivalent to 4.0 billion square meters, with a value of $1.0 billion. This represents a return to normalcy following the Covid-driven surge. Projections for 2023-28 growth rates are 4.9% by tonnage, and 6.2% by value—only slightly above historic norms. “After the Covid crisis drove increased expansion with significant additional capacity, the meltblown nonwovens market globally is significantly oversupplied,” says Phil Mango, nonwovens consultant, Smithers. “While North America is probably the least oversupplied, now that ocean freight has leveled off, imports from Asia are growing again.” Nonwovens suppliers are also witnessing this trend. Serkan Gögüs, CEO of Mogul Nonwovens, has seen supply from Asia increase. In the last three years, supply of meltblown from China significantly reduced due to excessive freight costs and lack of containers. As the freight issue returns to normal, Mogul has seen a return of Chinese meltblown which Gögüs says will reduce capacity usage for North American and EU suppliers. RadiciGroup has also witnessed traditional imports from the Far East coming back at very competitive prices. According to the company, this situation will discourage European companies to keep on manufacturing such devices. In fact, the company is aware that some customers have already discontinued lines. Mango also reports many lines have closed globally during the past year, and more are running at relatively low rates. According to Smithers, the demand globally for meltblown used in face masks is estimated at about 22% of the demand in 2020-21. Another slight drop in demand is expected in 2023, followed by more stable growth. Outside of masks, globally, sorbents, filtration (liquid and air/gas), insulation (acoustical and thermal) and wipes are all projected to see good growth in meltblown nonwovens consumption, especially with excess supply and moderating prices, Mango says. Looking ahead, Smithers projects that, barring another pandemic, meltblown consumption will return to near its historical annual growth rate (or slightly above) in the next five years. “We also project that ‘onshoring’ of meltblown production will be short term and marginal in volume; Asia will re-assume its position as major global supplier within five years,” Mango concludes.
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